Toast

Toast

A mini series about systems, miscommunication, and why most projects fail before they begin. Featuring diagrams, dumb metaphors, and a surprising amount of truth disguised as toast.
28
May
You Think You’re Building a Cathedral, But You’re Just Laying Bricks

You Think You’re Building a Cathedral, But You’re Just Laying Bricks

We imagine our lives as sweeping legacies, rich with purpose and beauty. But we don’t live in the grandeur. We live in the laying of bricks.
4 min read
27
May
Legacy Systems and Burnt Edges (The Cost of Sticking With What You Know)

Legacy Systems and Burnt Edges (The Cost of Sticking With What You Know)

Burnt toast is a warning. Legacy systems leak belief, stall teams, and train people to expect failure. Here’s how to name it, and what comes next.
2 min read
27
May
The Toast Audit (A Diagnostic Tool Disguised as Breakfast)

The Toast Audit (A Diagnostic Tool Disguised as Breakfast)

Most projects collapse from quiet misalignment. The Toast Audit is one question that makes invisible chaos visible, before the bread burns.
2 min read
27
May
How to Build a Shared Model (Without a Workshop or a Breakdown)

How to Build a Shared Model (Without a Workshop or a Breakdown)

Most teams break because no one says what they think is happening. This is how to draw it — and why it matters more than another strategy doc.
3 min read
27
May
The Toast Archetypes (And Why Your Project Fell Apart at the Bread Stage)

The Toast Archetypes (And Why Your Project Fell Apart at the Bread Stage)

Projects fail at the bread stage. Here's a stickman field guide to eight people who turn toast into chaos — and how to stop becoming one of them
3 min read
27
May
Why Alignment Is a Lie (And How It Quietly Breaks Your Team)

Why Alignment Is a Lie (And How It Quietly Breaks Your Team)

Alignment sounds helpful. It’s not. It’s vague, cosmetic, and usually a lie. This is how we use it to avoid hard conversations and why it breaks the work
3 min read
27
May
How to Make Toast (And Why Most Projects Break Before Lunch)

How to Make Toast (And Why Most Projects Break Before Lunch)

You say toast. They hear air fryer. This is how quiet misalignment ruins good plans — and why drawing toast might save your next project.
4 min read