How to Build a Shared Model (Without a Workshop or a Breakdown)
Most teams break because no one says what they think is happening. This is how to draw it — and why it matters more than another strategy doc.
The Toast Archetypes (And Why Your Project Fell Apart at the Bread Stage)
Projects fail at the bread stage. Here's a stickman field guide to eight people who turn toast into chaos — and how to stop becoming one of them
Why Alignment Is a Lie (And How It Quietly Breaks Your Team)
Alignment sounds helpful. It’s not. It’s vague, cosmetic, and usually a lie. This is how we use it to avoid hard conversations and why it breaks the work
How to Make Toast (And Why Most Projects Break Before Lunch)
You say toast. They hear air fryer. This is how quiet misalignment ruins good plans — and why drawing toast might save your next project.
Toby's Story
Our son was diagnosed with meningitis one day after he was born. This is what came after, not as a tragedy, but as a life rebuilt from the ground up.
You Are Not the User. You Are the Training Data
You’re not using the internet. You’re feeding it.
A breakdown of how AI was trained on your life, your words, your voice, your memories and now mimics you better than you do. This isn’t a tool. It’s a mirror made from ghosts.
What If We’re the Amnesia?
A long, weird, maybe-true post about forgotten civilisations, rising oceans, and the creeping suspicion that we’re not the peak of human progress — just the rerun.
We Were Once Wilderness Men
A short story about confidence, YouTube-induced delusion, tactical poo shovels, and why failure with your son is sometimes the best kind of win.
What Toby Taught Me Before He Could Speak
A story about fatherhood, grief, and the weird, beautiful life that starts when your original plan burns to the ground.
How to Disappear Like a Gentleman (But Don’t)
What would it take to disappear with dignity? A sad tent, a fake name, and just enough rope to feel useful. A thought experiment for the overwhelmed.
